No lies.
No compromises.
This is our foundation,
and remains our greatest strength.
Researching the many workings
of the human body,
we want to bring you only the absolute truth.
Our goal is to uncover
the hidden beauty gem inside you
and polish it , together.
est likens each of us to an ”ore” – a material from which
infinite beauty can surface, with the right refinement and polish.
In short, we strive to unleash the potential, sparkle and jewel
inherent within all of us.
The est brand was conceived in 2000, with the mission
of “bringing out the true potential of your skin”.
Kao Corporation has always prided itself
on the latest dermatological technology. To provide
evidence-based solutions for your skin through genuine
and personal counselling, upholding your pursuit
of ideal beauty.
No matter your age – or lifestyle – we want you to shine on,
to retain your glow and radiance. est is always beside you,
to unlocking the strength to be beautiful.
For each and every one of us.